Assignment: Tradigital Social Ad
Students were instructed to select an item in their home that is used day to day. The item would be used for three social media ads with a positive, negative, and metaphorical message.
Step 1: Select an object
Step 2: Mind Map ideas to relay positive, negative, and metaphorical scenarios.
Step 3: List 30 possible slogans, 10 for each ad
Slogans and mind map done on Milanote.
Step 4: Thumbnails/sketches
Step 5: Find images/media and take photos in a manner that relay the message with few words.
Step 6: Upload each image into Photoshop and Adobe Illustrator, construct, and add typography.
Positive, negative, and metaphorical final results.